Our Story

Crafting memories step by step...

Welcome to Around Always, where tradition meets innovation in bridal footwear! We blend exquisite Indian craftsmanship with modern flair to create shoes that are not only stylish but also perfectly tailored to your unique taste and comfort.

Our Logo

Inspired by sacred geometry the logo captures the heart of Around Always, with its interlocking patterns and symmetry, it reflects our love for balance, harmony, and the timeless elegance of Indian craftsmanship. It's not just a logo—it's a nod to our mission of creating footwear that's as beautiful and meticulously crafted as it is rooted in rich tradition.

  • Shreya Dabriwal

    Co-Founder & Head Designer

    Our Gold Medalist Textile Designer from NIFT Kolkata (2015).

    With unmatched creativity and eye for detail, she redefines bridal fashion.

  • Yash Dabriwal

    Co-Founder
    Our resident MBA from IIM Calcutta (2018) and top-tier Chartered Accountant and Company Secretary brings 3 years of McKinsey magic.

    His savvy insights keep us ahead of the game!

  • Shashank Dabriwal

    Advisor

    Our Silicon Valley tech wizard, graduated in Computer Science from IIT Bombay and 5+ years of magic at Airbnb.

    His innovative insights and timely advice are invaluable to us!

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Finding the Perfect Solemate

Around Always was born from Shreya’s firsthand experience with wedding footwear woes. While hunting for the perfect bridal shoe at her brother’s wedding, she noticed how uncomfortable women were in ill-fitting, non-Indian footwear.

This realization was reinforced by the discomfort she felt during and post weddings as a young adult. In her quest for better design and comfort, Shreya merged traditional Indian aesthetics with innovative solutions, creating Around Always.

Now, every bride can confidently strut down the aisle in style and comfort—no more shoe troubles on your special day!

We Are Dedicated Towards...

Craftsmanship: Embracing Indian craft techniques to create the perfect blend of modern and traditional, resulting in beautifully embroidered, high-quality shoes.

Innovation: We're always on the hunt for new ways to perfect our footwear, be it the design or the comfort—sometimes even testing them on hikes (and yes, the vacation might just be a tax write-off!).

Comfort: Prioritising the perfect fit and comfort to ensure a pain-free, joyous experience.

Customer-Experience: Focusing on personalised service and solutions to meet the unique needs of each bride.

Where to find us?

Our online and offline stores ;)

You're supporting us and our cause the best when you shop directly from us.

  • Shop via WhatsApp by clicking on the icon on the bottom right corner
  • Visit us at our store in Kolkata
  • Shop via our online store, we also support international shipping.